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BASF in the Netherlands

BASF has more than 1,500 employees in the Netherlands who develop, produce and sell raw materials for many sectors at various locations.

For example, in De Meern we develop and produce process catalysts for application in numerous industries. In Heerenveen we produce water based resins and dispersions for the printing ink and coating industry. From Maarssen we sell lacquers to the car body repair industry. In Nunhem we focus on the breeding of vegetable seeds.

The head office is in Arnhem, where the service and staff departments and agro division are located. In addition, the sales department works from Arnhem to sell products to international customers.

Strategy and Organisation

We create chemistry for a sustainable future. We want to contribute to a world which has a sustainable future with a better quality of life for everyone in it. We do this by creating chemistry for our customers and society and by optimally using the available resources. We live according to our corporate goal. We do that by: purchasing and producing as responsibly as possible, acting as a fair and reliable partner, connecting creative thinkers to find the best solutions for market needs. That's what we understand by successful business.

Our six business segments (Chemicals, Materials, Industrial Solutions, Surface Technologies, Nutrition & Care, Agricultural Solutions) are based on related products, customer sectors and production processes. This enables us to combine our competencies more effectively and to bring our products and solutions to market faster.

Verbund is the key to our portfolio and one of the most important tenets of BASF. Verbund is the physical integration of production, market platforms and technologies which connect the companies to facilitate the efficient use of resources and strengthen our expertise. With its six Verbund sites and 347 extra production sites, BASF supports customers and partners in nearly every country in the world.

Our pillars

To be the number one in chemistry, we must strengthen our performance in the field of innovation and production, use our digital working methods and further integrate sustainability into our decisions. We strive to strengthen our portfolio using the power of our Verbund integration. We will further develop our organisation to work effectively and efficiently, so that we can strengthen our customer focus. We have identified six pillars with which we can hone our customer focus.

Innovation

Together we develop the most attractive innovations for our customers. Our R&D competencies are unique in the chemical industry. 

Sustainability

We want to fulfil our goals and be a leader in the field of sustainability. We are only successful if our products, solutions and technologies add value to society. For that reason, we want to have a positive impact on society and protect our planet. 

Production

Our customers expect us to deliver high quality products and on time. We are dedicated to ensuring that our production runs safely, efficiently and reliably. 

Digitisation

We have made a good start when it comes to digital transformation. Innovative digital solutions have created added value for the customer and improve the efficiency of our activities, support functions and research. Now it's time to raise this to a higher level. 

Portfolio

We are striving to position each segment strongly in relation to its competition and create a high performance business model that fits in any competitive environment. 

Employees

Our people are the key to the successful implementation of our strategy. We need a flexible organisation to enable our employees to differentiate their offer to customers. 

Our Core Values

Our core values give direction to our pillars. They determine how we want to work together - as a team, with our customers and our partners. Our values describe how we want to grow profitably and create value for society. 

Creative

We make amazing products and solutions for our customers. We embrace new and different ideas and enable them to grow. We take an optimistic approach and inspire each other. 

Open

We value diversity: between people, in ideas and in experiences. We stimulate a dialogue based on honesty, respect and mutual trust. We learn from our setbacks. 

Responsible

We value the health and safety of our employees above all else. We make sustainability part of every decision. We strictly adhere to compliance and environmental standards. 

Entrepreneurial

We focus on our customers, as an individual and as a company. We take opportunities and think ahead. We take ownership and embrace personal responsibility. 

The development of BASF